Thursday, August 30, 2012

Rite Aid Load2Card: +Up Rewards Redemption change



Rite-Aid-Load2Card
Rite Aid is one of my favorite drug store with many deals going on at the same time.
But they are making changes that I am not sure if I am excited about or not.

Beginning, Sunday September 2, 2012 the +Up Rewards that you will earn will be automatically loaded to your Wellness+ card. That means you will not have to remember to bring them with you – when you shop, they are automatically on your card to be used the next day.
You will be able to manage your +Up Rewards on your computer via your online Wellness+ account.

Rite Aid is also launching +Up Text Notifications so customers can track their +Up on the go. Wellness+ members can text “REWARD” to “RATEXT” on their mobile phones to receive a weekly text of the number and value of the +Ups available on their Wellness+ card.

If you do not like them automatically loaded, you CAN elect to continue having their +Up printed on their register receipts if you wish. Just as a register cashier to do that for you. However, THE BIG CHANGE IS THAT +Up Rewards can only be redeemed starting at 6 a.m. on the day after it was earned and expires 14 days after issue.  So no more rolling your +Up into your next transaction. That is true whether you have them printed or whether they are loaded to your card.
+Up will be deducted from total purchase after coupons, wellness+ discount and wellness+ restricted items have been deducted and be redeemed in the increments that they are earned. For example, if you earned a $5 +Up, you will need to spend at least $5 (net sale after coupons, discount and wellness+ restricted items; other restrictions may apply) to redeem your $5 +UP.

You can check out the Rite Aid Load2Card FAQ’s HERE.

The changes are supposed to be convenient for customers that they will not forget their +Up rewards at home or forget to use them in the store. But the change that the +Up reward will only be redeemable the next day might make our shopping habits change a bit. I guess Rite Aid created the +Up Reward program to get people to come back into the store and this is their way of trying to get the program back to the original intent.

Will you still do your shopping at Rite Aid or will you look for deals in other stores?

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